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if you asked 100 people who have never owned nor care about luxury watches what watch brands they could name, 90 of them would be able to remember the Rolex brand. They are by FAR the most known watch brand in the world. And they've spent decades and untold millions on branding themselves as the best. Come buy a Cheap Rolex Wathces.

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• Because people want them. It seems like a tautology, but people want Cheap Rolexes Watches because other people want Cheap Rolex Watches. It is a very desirable brand, and has been so for decades.
• The designs don't change much over time. Only Cheap Rolex Watches experts could easily tell the difference between a modern Submariner and one from the 80s. Because the designs are classic, they don't fall out of fashion like Members Only jackets or jelly shoes.
• The watches are meant to last a long time. If you look at Chrono24 (a used watch marketplace) for "Rolex Bubbleback", you will find over a hundred hits for watches that were made in the 1930s, 40s, and 50s. If you keep a Rolex well cared for and regularly maintained, even one from that period, it will easily outlive you. Modern Rolexes with 904L stainless steel, Parachrom hairsprings, and ceramic bezels will likely last even longer.